Quite simply we believe singing together is one of the most positive acivities human beings can engage in. It works on so many levels and taps into our deepest psyche and can transform lives. As Gareth Malone said in a recent episode of the BBC's The Choir, 'Singing brings people together spiritually, socially… it's vital'.
Recent scientific research has tried to understand and quantify the buzz singers feel and has shown remarkable findings. All four key 'happiness hormones' are triggered by singing together: Dopamine, Serotonin, Endorphins and perhaps most importantly Oxytocin.
Oxytocin is released in childbirth, when we hug, during sex (!), and in other physical contact. This powerful bonding hormone - sometimes called 'the love hormone' - promotes trust and togetherness, and reduces stress and anxiety.
Singing together is one of the very few ways to produce significant levels of Oxytocin without physical contact and is therefore the ideal way to improve genuine connections in your workplace.
Singing together also reduces Cortisol levels (cortisol is the stress hormone). Read more in this excellent article in Time magazine.
And here are some links to recent scientific research:
"Some of the people didn’t know each other because of the work they do, so I certainly feel it has broken down barriers and I now know people in roles I didn’t know before."
What our clients say about us
In the press
87% of singers believe that singing is relaxing and helps deal with stress
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